Washing your face is an essential step to any skin care routine. Like the other non-negotiables — serums, moisturizers, eye creams — cleansers come in a variety of formulations targeted for different skin types and needs. At the bottom line, whatever face wash you choose should effectively clear the skin of makeup, dirt and other external factors like pollution, which can clog pores, irritate the skin and lead to breakouts.
To find the best cleanser, you’ll want to consider your skin type, goals and daily habits. These factors affect how often you should wash your face and what type of